Light and easy: extreme cashmere’s new spring campaign
We unveil our new cotton-cashmere drop with an engaging spring campaign shot in the heart of our hometown: Amsterdam. Embracing the essence of life in the Dutch capital, the campaign follows local residents as they navigate the city’s lively streets during different moments of the day.
The lightness and ease of the cotton-cashmere styles perfectly fit with the excitement you feel during the first days of spring. Drawing inspiration from the minimalistic aesthetic of the 90s, the designs are simple and clean. The colour palette is muted, with gentle and classic shades such as grey, eggshell, snow and raven, combined with blue sapphire and pale-pink manicure.
A special thanks goes out to the stars of this campaign: Amanda, Eeva, Lucie, Sergio, Raiesha, Shariefa, Nounou, Eddy, Juul, Moos, Jadyn, Bobby, Spijker, Damian, Jael, Silvia, Ries and Milo.
